Lighting Techniques
Why Your Flash Photos Look Flat (And the Power Ratio Fix That Changes Everything)
The Shot That Almost Cost Me a Magazine Cover Three years into my commercial career, I walked into a beauty editorial with a rented pack system I hadn’t shot with before. I set my key light by eye, shot a Polaroid test, decided it looked close enough, and proceeded to light the entire shoot at roughly 4500K when the client’s retoucher was expecting 5600K. The resulting files had a warmth that wasn’t “golden hour editorial” - it was “broken white balance.