Product Photography

Your Glossy Products Are Mirrors. Start Lighting Them That Way.
Video Tutorials

Your Glossy Products Are Mirrors. Start Lighting Them That Way.

The Palette That Exposed a Gap in My Thinking A few weeks ago I was shooting a skincare line for a small beauty brand. Simple brief, tight timeline, modest budget. One of the products was a pressed powder palette, the kind with a glossy plastic shell and a mirrored interior. I lit it the way I usually light small products: a large softbox camera-left, a fill card opposite, done. The images came back looking muddy.

What Apple's Design Evolution Teaches Us About Lighting and Product Photography
News

What Apple's Design Evolution Teaches Us About Lighting and Product Photography

I recently learned about an extraordinary exhibition opening in Roswell, Georgia that’s shifted my thinking about how we photograph technology and industrial design. The Mimms Museum of Technology and Art is launching iNSPIRE: 50 Years of Innovation from Apple, and while the exhibit itself celebrates a tech giant’s history, it’s the visual storytelling behind those products that fascinates me as a studio photographer. Why Apple’s Design Matters to Your Lighting Setup What strikes me most about Apple’s product line isn’t just the innovation—it’s the consistency of visual language.