Studio Lighting

How Peter McKinnon Lights and Rigs a YouTube Studio (And What Studio Photographers Can Steal From It)
Video Tutorials

How Peter McKinnon Lights and Rigs a YouTube Studio (And What Studio Photographers Can Steal From It)

Most of my work happens in a controlled environment where I can tape a lighting diagram to the wall and repeat a setup down to the centimeter. That precision is a comfort. But lately I’ve been shooting more video content for clients, and the rules shift in ways that catch still photographers off guard. You can’t just place a softbox and call it done. You have to think about how that light reads over time, across movement, and against whatever is happening behind the frame.

Sync or Swim: How to Connect Your Strobes to Your Camera (Three Methods, Ranked by a Working Pro)
Video Tutorials

Sync or Swim: How to Connect Your Strobes to Your Camera (Three Methods, Ranked by a Working Pro)

Every working studio photographer has a story about the shoot where their lights refused to cooperate. Mine involved a fashion client, three Profoto heads, and a radio trigger with a dying battery I hadn’t checked. The strobes fired maybe one frame in five. I smiled through it, shot tethered so the client could see something on the laptop, and fixed it in the next lighting setup. What I needed that day wasn’t more gear knowledge – I needed a cleaner mental framework for understanding how sync actually works and what to reach for when things go sideways.

The Great Lighting Debate: Flash and Continuous Light Produce Nearly Identical Results—So Why Do Photographers Keep Arguing?
News

The Great Lighting Debate: Flash and Continuous Light Produce Nearly Identical Results—So Why Do Photographers Keep Arguing?

The Great Lighting Debate: Flash and Continuous Light Produce Nearly Identical Results—So Why Do Photographers Keep Arguing? I’ve watched this conversation play out in workshops, online forums, and studio critiques for years. Photographers ask the same question repeatedly: which is better for portraiture—flash or continuous light? The honest answer is frustratingly complex because it depends entirely on what you’re trying to accomplish. Here’s what I’ve observed through my own practice: the final image quality between these two approaches sits somewhere on a spectrum.

Where Great Lighting Actually Comes From: Two Methods That Work in the Real World
Video Tutorials

Where Great Lighting Actually Comes From: Two Methods That Work in the Real World

I keep a lighting journal. Every setup from every shoot gets a rough sketch, the modifier positions, the rough ratios, sometimes a note about what I was thinking when I built it. I started doing this because I noticed something uncomfortable: when I stepped into the studio without a clear visual in my head, I wasted an hour chasing a feeling I couldn’t name. The setup would be technically fine. The light would be even and flattering.

One Flash, Full Control: Why Manual Mode Is the Only Way to Light Seriously
Video Tutorials

One Flash, Full Control: Why Manual Mode Is the Only Way to Light Seriously

Every bad habit I’ve developed in this business started with me reaching for a shortcut before I understood the fundamentals. Flash was no different. Early in my commercial work, I was running TTL on location shoots and wondering why my results felt inconsistent, why I’d nail an exposure in one room and completely lose it in the next. The truth was that I didn’t actually control my light. My camera did, and it had no idea what I was going for.

What a Fresnel Lens Actually Does to Your Light (And Why I Reach for One First)
Video Tutorials

What a Fresnel Lens Actually Does to Your Light (And Why I Reach for One First)

For years I defaulted to grids when I needed a controlled pool of light on a background. They’re cheap, they’re fast, and they live in a pouch that fits in my kit bag. But every time I pulled up a reference image I was trying to match — something from a fashion editorial, usually — the background light had a quality I couldn’t quite get. A smooth, perfectly graduated circle that faded out evenly in every direction.

Why Your Flash Photos Look Flat (And the Exposure Triangle Isn't the Problem)
Lighting Techniques

Why Your Flash Photos Look Flat (And the Exposure Triangle Isn't the Problem)

I shot my first real editorial assignment for a regional fashion magazine on a rented Profoto kit I’d used maybe twice. The images came back from the lab looking muddy, slightly green, and nothing like what I’d seen on the back of the camera. The stylist had done extraordinary work. The model was doing everything right. The problem was me - specifically, the fact that I had mixed a daylight-balanced strobe with a tungsten modeling light and never bothered to calibrate either one.

What It Actually Costs to Build a Fashion Photography Studio From Scratch
Video Tutorials

What It Actually Costs to Build a Fashion Photography Studio From Scratch

Every few years I walk through what it would cost to start over. Not because I’m planning to, but because it keeps me honest about what equipment actually matters versus what I’ve accumulated out of habit. The exercise gets uncomfortable fast, especially when clients ask me to help them build out an in-house studio for their clothing brand. They always underestimate the lighting budget and overestimate how much the camera matters.

Stop Shooting in Neutral: How Creative Gels Can Rebuild Your Studio Lighting From the Ground Up
Studio Lighting

Stop Shooting in Neutral: How Creative Gels Can Rebuild Your Studio Lighting From the Ground Up

I keep a lighting journal. Every setup from every shoot gets sketched into it, date and all, including the ones I want to forget. There’s an entry from a beauty shoot in 2019 where I tried to use a cyan gel on my background light without accounting for how it would interact with the warm skintones I was building from the key. The images looked like a bad Instagram filter from 2012.

How to Set Lighting Ratios Without Guessing: A Working Photographer's Breakdown
Video Tutorials

How to Set Lighting Ratios Without Guessing: A Working Photographer's Breakdown

Every working studio photographer gets asked the same question eventually: “What’s your ratio?” I used to fumble through an answer because, honestly, I learned ratios the way most of us do, backwards and through trial and error. I keep a lighting journal where I sketch every setup from every shoot, and flipping back through those early pages, I can see exactly when I started thinking in ratios rather than just vibes.

Beauty Dish, Black Backdrop, and Rim Lighting: A Working Photographer's Breakdown of Fashion Studio Setup
Video Tutorials

Beauty Dish, Black Backdrop, and Rim Lighting: A Working Photographer's Breakdown of Fashion Studio Setup

Every few years I find a tutorial that cuts through the noise and shows someone actually working, not just explaining theory in front of a whiteboard. In this Tony & Chelsea Northrup tutorial on fashion and glamour photography, Chelsea walks through the full process behind a low-key beauty shoot: lighting placement, lens choice, camera settings, posing, and post-processing. Watch the full tutorial on YouTube before or after reading this breakdown. Either way, you’ll get more out of it.

Beyond Warm and Cool: How Creative Gels Can Completely Rewire Your Studio Lighting
Studio Lighting

Beyond Warm and Cool: How Creative Gels Can Completely Rewire Your Studio Lighting

I keep a lighting journal. Every shoot gets a sketch: modifier positions, power ratios, distances, and yes, gel colors. I started doing it after a bad experience early in my career where I mixed a 1/2 CTO on my key with an ungelled background light and wondered for three days why my subject’s skin looked like uncooked salmon in every frame. The culprit was obvious in retrospect. At the time, I had no system.